In-venue ordering platform

Turn every seat into
a point of sale.

No queues. No missed moments.

A QR-based ordering platform that delivers food directly to the seat in minutes.

In-venue ordering
Scan the QR
on your seat
Camera ready
Order confirmed
Being prepared right now
4
minutes estimated
Order received
Preparing
On the way
Delivered
↩ Try again
Built for
Stadiums
Arenas
Sports venues
Live entertainment
Platform

A full-stack system
to run in-seat ordering at scale.

From QR scan to delivery, Seeat manages the entire flow across guests, kitchen and runners.

QR-to-seat ordering

One QR per seat unlocks a personalised menu. No app download, no friction. Just point and order.

Stripe & Apple Pay

Checkout in seconds with Stripe, Apple Pay, Google Pay, and saved methods. PCI-compliant by design.

Live order tracking

Received → preparing → ready. Real-time status keeps guests informed and reduces support requests.

Loyalty & retention

Points, member tiers, and personalised offers. Turn one-time guests into repeat fans.

Operations dashboard

Real-time analytics for staff, kitchen and management. Track velocity, revenue, and guest behaviour live.

Built for scale

Built on Firebase Functions v2, Firestore and Stripe. Designed to scale to high-volume events (100K+ orders per day).

Forecast targets

Target impact
at scale.

Seeat has not yet been deployed in a stadium. The figures below are forecast targets based on public industry benchmarks for in-venue mobile ordering. They represent what we aim to deliver in our first pilot, not measured production results.

Forecast
0%
F&B revenue uplift
vs queue-based service
Forecast
0 min
Order to seat
average delivery time
Forecast
0%
Less queue time
guests stay in their seat
Forecast
0K+
Orders per event
at peak capacity

Note. These are forecast targets, not measured outcomes. Seeat has not yet been launched in a stadium or arena. Sources include published case studies on mobile ordering at sports and entertainment venues, and benchmarks from comparable platforms.

How it works

From scan to seat
in under four minutes.

STEP 01
Scan the QR
Each seat has a unique QR. Scan with your camera. No app required.
STEP 02
Browse & pay
Localised menu loads instantly. Pay instantly with Apple Pay, Google Pay or card.
STEP 03
Track live
Watch the order move through the kitchen and onto the runner with full transparency.
STEP 04
Delivered to seat
Runner reaches the exact seat coordinates. Guest never leaves the action.
From QR to order
in under two seconds.
No registration, no downloads. Camera-first onboarding takes the guest from QR to menu in under two seconds.
QR detected → venue identified
Seat location confirmed
Personalised menu loaded
Every payment
method, covered.
Apple Pay, Google Pay, credit cards and saved methods. Stripe-powered checkout in under 10 seconds.
Browse modifiers & allergens
One-tap payment
Receipt via email or SMS
Live order
intelligence.
Real-time tracking and ETAs reduce support tickets by ~80%. Full transparency for the guest, full control for the staff.
Kitchen receives order instantly
Runner assigned automatically
ETA countdown in real time
Delivered to
the exact seat.
Sector, row and seat are mapped at the QR level. Runners reach the right guest, the first time, every time.
Seat coordinates passed to runner
Push notification on arrival
Rate experience instantly
Contact

Let's bring Seeat
to your venue.

Tell us about your venue and we'll get back within one business day with a tailored walkthrough and pilot proposal.

What you get
Live demo tailored to your venue
Pilot plan for your first event
Direct support from the team

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